[MDA2012]

2012 Melbourne Design Awards

Key Dates

Visual Merchandising

This award recognises the developing of floor plans and three dimensional displays to maximise sales. Consideration given to attracting, engaging and motivating customers to make purchases. Consideration given to use of colour, lighting, space, product information, sensory inputs (smell, touch, sound) as well as technologies such as digital displays and interactive installations.


 

Nominations in Category